Pam Ivey

Archive for February, 2007

Update Your Outlook Calendar for Daylight Savings Time!

Wednesday, February 28th, 2007

Starting this year, daylight savings time will begin three weeks earlier and end one week later than usual. This can have an adverse effect on your Microsoft calendaring system. It will be off by one hour if you don’t ensure the fix is in place. You can find out more information about the update to fix […]

Content Is King: Create “Killer” Copy For Your Website

Monday, February 26th, 2007

The key to a successful website, one that keeps visitors at your site and returning time and again, is carefully crafted and engaging copy.
Visitors are interested in solving their questions or problems and are, quite frankly, not overly keen in learning that you may be the top producer in your market, that you have 47 […]

A couple of great links

Sunday, February 25th, 2007

I have another cool link to share called Giveaway of the Day.

Every day, they offer different software to download for free. All of the software is legal and licensed. I’ve picked up some useful programs this way and of course, I love that FREE idea!
If you’re interested in search engine optimization, a website with a […]

Fun with Advertising

Friday, February 23rd, 2007

I posted this on my blog over at ActiveRain but thought those of you that might not see it over there would get a kick out of it too. This billboard hangs on the outside of one of our local shopping malls and I just had to take a picture. Clever advertising!

Search Engine Optimization (SEO): A Checklist To Create A Search Engine Friendly Website

Wednesday, February 21st, 2007

Meta Tags - Titles, Keywords and Descriptions:
Page Titles

Create unique titles for each page on your site.
Your title should be no more than 5 - 10 words in length.
Use at least one of your main keywords within the text of each page title.
Remember: Page titles are important not only to search engines but will also be […]

Thinking of Vista? Think again…

Tuesday, February 20th, 2007

I had a meltdown about a week and a half ago when I replaced my laptop’s keyboard using Gateway’s “easy” instructions and damaged a ribbon cable on another part in the process. You guessed it, my backups weren’t up to date. (Shame, shame!) Well, I dropped it off to my trusted tech fellow and he […]

ToDoList - Cool Little Project Management Program

Monday, February 19th, 2007

Here’s another great little free program I learned of recently through a listserv that I belong to. It’s called ToDoList. Check it out at http://www.abstractspoon.com/.
Cheers,
Pam

Why People Stop Buying

Sunday, February 18th, 2007

There is a section a book published in the early 90’s called Power Direct Marketing: How To Make It Work For You by “Rocket” Ray Jutkins that has rung true and stuck with me through the years. I thought you might find it interesting and give you some food for thought.
People stop buying from people […]

Organize Electronic Files and Folders

Saturday, February 17th, 2007

I tripped across this neat little program, love it and thought I’d share. It’s called Folder Marker and it allows you to easily change your folder icon or colour. There is a free version available.
Enjoy!
Pam

Please allow me to introduce myself…

Friday, February 16th, 2007

Good day to you! 
(Did the Rolling Stones song just pop into your head? It did mine when I wrote that title!  LOL)
I’m Pam Ivey, professional real estate virtual assistant and owner of Visual Persuasions Canada. As the name evokes, we are a creative firm which excels in marketing, branding and design. However, through the advantage […]