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Transaction Management Training - January 2008 Register Now!

Contributed by Carolyn Nelson - Posted: December 13th, 2007

Are you interested in becoming a Transaction Coordinator? Learn more than just another OTM system, learn how to excel as a transaction coordinator by becoming a Trained UREATC Transaction Coordinator. Classes start January 16, 2007. We will be offering two sessions to meet your busy schedule. All courses last for 10 weeks and you will receive online interaction with the facilator and other students in the class.

Once you have successfully completed your training, you will receive FREE transaction mentoring while you are working on your first set of transactions.

If you are only interested in receiving a certification logo, this class is not for you. You must also be dedicated and have the commitment to learn and excel as a UREATC Transaction Coordinator.

As an added bonus, you will receive a free directory listing with our other trained coordinators on our blog and a discount to join REVA Professionals.

Register Now at http://www.UREATC.com

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25 Creative Promotional Tactics for Real Estate Agents

Contributed by Carolyn Nelson - Posted: April 21st, 2007

1. Put a brochure in every envelope you send in the mail.
2. Tie in your newsletters with another professional (like a dentist).
3. Develop the team concept and promote it (title, mortgage company, escrow company, etc).
4. Use a “media alert” format to get an interview.
5. As a “thank you” for referrals to you, send flowers to the office of the referral source.
6. Send a letter with your brochure to expired listings and FSBOs.
7. Write an article. Send reprints to all your contacts.
8. Bring your brochures to seminars and distribute them. Ask for referrals.
9. Think of previous customers as links to new business. Who do they know that could use your services?
10. Promote a new service that you created as a result of client demand.
11. Offer a seller’s kit to FSBOs. Get buyer referrals from FSBOs—even if you don’t list the home.
12. Give the buyers keys to their new house on a personalized key ring.
13. Survey past clients for new services.
14. Use your company-sponsored community service to promote yourself. Have your picture taken at the event. Send with a caption to your target market.
15. Gifts after closing: Give a cookbook of regional dishes or a versatile gift card.
16. Add family, friends and acquaintances to your “Stay in Touch” drip campaigns.
17. Send out Just Listed and Just Sold Cards to your circle of influence.
18. Use your website to market to your target market by offering benefits and free information.
19. Use a quarterly multiple sold/listing card to market your services and to let your sphere of influence know that you are serious and aiming for continued success.
20. Throw a “Buyer/Seller Celebration Party” on moving day!
21. Provide moving cards for home buyers.
22. Provide Ice Cream Coupons during the summer for kids.
23. Create a home safety book filled with tips and ideas. Published annually.
24. Include new testimonials on all mail-outs.
25. Offer a free non-obligation report on each mail-outs

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